An effective data-driven solution for modern advertising — Intro Unless your head has been buried in the sand for the last few years you already know that third-party cookies and ID deprecation is coming at us quickly. …

You can argue about how much the pandemic had to do with the increasing pace at which Artificial Intelligence (AI) was adopted throughout 2021, but what you cannot argue with is that Covid has pushed leaders to accelerate research and work in this field. …

By Jesús Templado, Director at Bedrock Intro In the first part of this article we discussed the potential harm and risks of some Artificial Intelligence applications that have demonstrated immense potential across many industries. …

By Jesús Templado, Director at Bedrock Intro Dramatic increases in computing power have led to a surge of Artificial Intelligence applications with immense potential in industries as diverse as health, logistics, energy, travel and sports. As corporations continue to operationalise Artificial Intelligence (AI), new applications present risks and stakeholders are increasingly…

The 10 main trends in Data Science & Artificial Intelligence that will shape corporate strategies and business plans By Jesús Templado, Director at Bedrock Introduction In response to the most atypical year that many of us may have probably lived, leading companies have wisely reconsidered where to place their money. Inevitably…

Yesterday, 1st October, I celebrated my work anniversary: One entire year of growth, both personally and professionally. I felt that I had to share what my journey looked like because many are, or will be, in my shoes. In 2008 I started my bachelor at Universidad de Oviedo and in…

Reading is a powerful weapon I firmly believe that change is the only constant in our lives, the earlier you embrace it as an individual, the earlier you are prepared to tackle what the future holds for you. 2020 has been a challenging year for everyone and in my case, I know now that it…

Intro While overall adoption of artificial intelligence (AI) remains low among businesses, every senior executive that I discuss the topic with claims that AI isn’t hype, although they confirm that they feel uncertain about where these disciplines may provide the largest rewards. One premise is obvious to many: To-be-launched AI initiatives…

Data is everything and everywhere. Imagine that you leave your house in the morning and you start wondering which route to take to work: That simple decision based on a quick estimation of time and distance is data related. …